Bismillah al-Rahman al-Rahim

Abeer Khakwani

Modest fashion, honestly styled.

Modest-friendly brands, hijabi styling, and Muslim-owned labels: across Instagram, TikTok, and YouTube.

  • Modest fashion
  • Hijabi styling
  • Muslim-owned labels

Before we work together - please read*

  • Browse my Instagram and make sure you're comfortable with how I dress and style.
  • I keep creative control over styling, coverage, and how the product is presented. This is what allows my content to feel like a genuine recommendation rather than an advertisement. Please note: that I will not make styling or coverage changes based on a brand’s personal or preferred level of modesty (for example, requests to cover my neck or wear a longer shirt). I create content according to my own standards of modesty and personal style. If that does not align with your brand’s expectations, I completely understand, but please do not reach out for a collaboration.
  • If I haven't mentioned your brand before, I'm happy to receive a piece on loan to test before we commit.
  • I don't do paid brand partnerships unless I'm already a genuine fan and have mentioned your brand regularly; otherwise it wouldn't be honest.
  • Roundups are the only place I'll take a risk on new finds, because they're about sharing discoveries, not my personal endorsement.
  • Partnership is a must: you agree to also feature my video on your page.

The numbers

Stats, right now

Instagram
2,347
followers · @abeerkhakwani
+62% since May 2026
30-day reach
66.8K
views · Reels + grid
85.9% non-followers
Engagement
~15%
engagement rate by viewer · Reels, last 30 days
6K interactions · 2.2K saves
TikTok
4,836
followers · @thehijabiedit
48K total likes
YouTube
810
subscribers · @abeerkhakwani
Top video 24K views

Who's watching

The audience

94.7%women, mostly 25–44London is the #1 city

Age split

25–3441%
35–4430%
18–2429%

Top countries

United States41%
United Kingdom11%
Canada9%

London is my single biggest city. My audience shops intentionally — they save posts, ask where things are from, and buy pieces that last.

Watch me work

Example videos

Imaanhood

Modest brands you need to know about — Imaanhood leads

Work together

Partnership packages

Option 1 — Integrated Roundup Feature

$120£90

A 'modest brands you need to know about' style reel where your brand leads the first 20 seconds exclusively — the most-watched part — wearing the piece styled my way. Comes across genuine and drives huge saves because people save roundups to come back to.

  • Your brand leads the first 20 seconds
  • Pieces styled my way
  • Other brands included for genuine roundup feel
  • Recommended for reach, saves and shares

Example: modest brand roundup

Instagram

Views

3.8K

Viewers

979

Avg watch time

9.73s

Likes

96

Comments

14

Reposts

6

Shares

30

Saves

35

Option 2 — Dedicated Brand & Website Walkthrough Reel

$200£155

100% focused on your brand, no other labels. I walk my audience through the brand and site — the fabrics, the fit, the pieces I'd pick and why — in my own voice.

  • 100% dedicated to your brand, no other brands
  • Website and collection walkthrough
  • Fabrics, fit and styling explained
  • Strong entry point without shipping multiple looks

Example: brand walkthrough

Instagram

Views

Viewers

Avg watch time

Likes

Comments

Reposts

Shares

Saves

Option 3 — Dedicated Styled Reel

$400£300

100% dedicated to your brand. You send 1–2 pieces and I style each into a full look with my own wardrobe — editorial, conversational, not ad-feeling. Hook, looks and brand story (natural fibers, ethical, women-owned) woven in naturally, verbally and in the caption.

  • 100% dedicated to your brand
  • 1–2 pieces styled into full looks
  • Hook, looks and brand story woven in
  • Editorial, conversational, not ad-feeling

Example: dedicated styled reel

Instagram

Views

Viewers

Avg watch time

Likes

Comments

Reposts

Shares

Saves

Add-On — TikTok + YouTube Shorts Cross-Post: +$25 (≈ £20). TikTok drives strong saves and search traffic, so I always recommend this.

Before we work together

  • Pieces are shipped to me prior to filming; loaned pieces are returned after the video is posted.
  • Every partnership is clearly disclosed as paid, per FTC guidelines.
  • I only feature brands I would genuinely wear and recommend to my audience.

Simple terms

  • Payment: 50% upfront upon agreement, 50% upon delivery.
  • Creator retains final editorial approval on all published content.
  • Brands may share content using the native platform repost/share button only — downloading and re-uploading is not permitted without a separate agreement.
  • Paid advertising or whitelisting requires a separate agreement and additional fee.
  • Content will be clearly disclosed as a paid partnership per FTC guidelines.
  • Pieces are shipped to the creator prior to filming; loaned pieces are returned after the video is posted.